WINNING

ALIAS is turning heads and tugging hearts with WINNING, a smooth R&B/rap fusion dripping in love, soul, and pure vibes. Born in Cameroon and now lighting up the UK scene, ALIAS isn’t just making music—he’s making moments. Teaming up with producer jayh3rb and recording at 258online, he let instinct take the wheel. “I don’t overthink. It’s all soul,” he says—and you can hear it in every water drop, violin swirl, and bar. The visuals, directed by morriaty.mov, dial up the intimacy and nostalgia with film-level finesse. Inspired by the rush of real connection, WINNING is sensual, fearless, and wildly human. ALIAS draws influence from artists like Dave, but brings his own versatile flair—R&B one minute, rap the next. With collaborator Energyboy by his side and big things on the horizon, ALIAS isn’t just chasing greatness—he’s already winning. One listen and you’ll feel exactly where he’s coming from.