Shut Up
Florida collective seeyousoon continue to turn heads with the engrossing and avant-garde ‘Shut Up’. The group, who blend genres such as old school hip-hop and neo-soul, offer hypnotic beats and off-kilter production alongside conscious and often hilarious lyricism. The track’s illustrious energy is matched by a dynamic and vivacious video.
The beat is individualistic and unusual, with a plucked, fragmentary sample playing the melody throughout, whilst the percussion is often sparse and robust. The production is atmospheric and spacious, leaving plenty of sonic room for the layered, textured vocals. There is a wide variety of flows and tonality in the divergent verses from differing members of the group, and each verse is full of personality and idiosyncratic lyricism. Each section is memorable, and the track is satisfying throughout, never suffering despite the several different voices and perspectives.
With Odd Future-like outrageous and expressive wordplay and dark humour, along with Brockampton-esque unique and unpredictable production, seeyousoon could be the next big US rap collective. With an album coming soon, be prepared for these guys to blow.